Here are some compelling reasons to consider permanent lighting for your business. It's beneficial to save money because you don't have to hire someone to install and remove the lighting every year. Now that they are permanent, you get to use them year-round. The lights attract people's attention and evoke memories of your location, making them an ideal choice for showcasing holidays or your brand's colors. How about the holidays? When business is slow, it may be beneficial to show that your establishment is open during those holidays, potentially attracting more business. What if you're an establishment that caters to parties or events? During that time, offer light colors for the quests to choose from. Use social media to market your business, displaying images on various holidays to reassure customers of your presence. What about security at closing time for employees leaving? Ensure that the lighting system is activated and programmed to emit white lights at the doors or areas where security cameras are located. Encouraging employees to sense your concern for their safety is crucial. We could come up with more reasons, but let me show you what to look for when buying a system.